Private labels<\/strong> in North America to a subsidiary of First Quality Enterprises, LLC, based in Great Neck, New York. Henkel recently announced that an agreement has been signed to this effect.<\/p>\nAccording to Henkel, the sale is part of the strategic portfolio optimisation in the Consumer Brands division announced in February 2022.<\/p>\n
According to Henkel, the private label business includes products in the laundry detergent, fabric softener and dishwashing categories. According to the press release, the division generates sales of 500 million euros and supplies various retail customers in the North American market.<\/p>\n
Portfolio optimisation process<\/h3>\n
The private label business has been identified as a non-core business within the Consumer Brands business sector, writes Henkel.<\/p>\n
According to the company, there are only limited opportunities to realise synergies in this business. The strategic importance of the integrated Consumer Brands platform is also limited.<\/p>\n
According to Henkel, the transaction is the final sale as part of the portfolio measures associated with the merger of the formerly separate consumer businesses. According to Henkel's press release, this transaction is of great significance for Henkel as part of the portfolio optimisation process within the Consumer Brands business.<\/p>\n
In total, the Group has now sold or discontinued brands and activities with a total turnover of just over 1 billion euros since the beginning of 2022.<\/p>\n
\u201eShaping a successful portfolio is a key element of our strategic agenda for holistic growth. Our active portfolio management, whether through acquisitions or divestments, is a key lever in making our business successful for the future,\u201c said Carsten Knobel, CEO of Henkel. The company is now focussing on its brand business with technology-driven innovations with a clear focus on growth. According to Knobel, these create more value for consumers.<\/p>","protected":false},"excerpt":{"rendered":"
Verkauf des Gesch\u00e4fts mit Handelsmarken in Nordamerika Der Konsumg\u00fcter- und Chemiekonzern Henkel verkauft sein Gesch\u00e4ft mit Handelsmarken in Nordamerika an ein Tochterunternehmen von First Quality Enterprises, LLC mit Sitz in Great Neck, New York. Dazu wurde eine Vereinbarung unterzeichnet, teilte Henkel j\u00fcngst mit. Der Verkauf geschieht laut Henkel im Rahmen der im Februar 2022 angek\u00fcndigten […]<\/p>\n","protected":false},"author":1,"featured_media":11257,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[88],"tags":[],"referenzkategorie":[],"class_list":["post-12016","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-supply-chain-news"],"acf":[],"yoast_head":"\n
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