{"id":11713,"date":"2024-07-15T09:24:39","date_gmt":"2024-07-15T07:24:39","guid":{"rendered":"https:\/\/kloepfel.sempre-diritto.de\/2024\/07\/15\/rewe-pickgo-hamburg\/"},"modified":"2025-08-27T11:24:39","modified_gmt":"2025-08-27T09:24:39","slug":"rewe-pickgo-hambourg","status":"publish","type":"post","link":"https:\/\/kloepfel-consulting.com\/fr\/supply-chain-news\/rewe-pickgo-hamburg-11713\/","title":{"rendered":"REWE Pick&Go \u00e0 Hambourg"},"content":{"rendered":"

Faire du shopping gr\u00e2ce \u00e0 une technologie de pointe en mati\u00e8re de cam\u00e9ras et de capteurs<\/h2>\n

Le Rewe<\/a> Le groupe REWE a conclu avec succ\u00e8s la phase de test du concept \u201e REWE Pick&Go \u201c dans un magasin \u00e0 Hambourg. Le magasin est situ\u00e9 dans le quartier de Hoheluft Ouest, dans l'arrondissement d'Eimsb\u00fcttel. La fin de cette phase de test marque une \u00e9tape importante.<\/p>\n

Le concept fonctionne de telle sorte que les clients peuvent emballer les produits souhait\u00e9s et quitter le magasin sans passer par une caisse. Gr\u00e2ce \u00e0 des technologies de pointe Technologie des cam\u00e9ras et des capteurs<\/strong> Les produits sont-ils enregistr\u00e9s et factur\u00e9 automatiquement<\/em>. Ceci est maintenant \u00e9galement possible au comptoir de service. Les clientes n'ont besoin que de l'application Pick&Go pour cela. <\/p>\n

D'autres techniques de paiement sont \u00e9galement disponibles. Les clients peuvent \u00e9galement payer au terminal de libre-service, de mani\u00e8re classique \u00e0 la caisse enregistreuse ou via une assistance par vision par ordinateur sans avoir \u00e0 scanner les articles au terminal de libre-service.<\/p>\n

La surface de vente s'\u00e9tend sur 1 200 m\u00e8tres carr\u00e9s avec environ 20 000 articles. Gr\u00e2ce \u00e0 la d\u00e9charge dans les zones de caisse, les quelque 48 employ\u00e9s disposent d\u00e9sormais de plus de capacit\u00e9s pour le conseil, l'entretien des assortiments et le service. <\/p>\n

Ouverture d'un deuxi\u00e8me magasin Pick&Go \u00e0 Hambourg <\/h3>\n

Dans les magasins Pick&Go de Cologne, Berlin, Munich et D\u00fcsseldorf, seuls les clients qui utilisent l'application Pick&Go profitent du concept. Le march\u00e9 de Hambourg pr\u00e9sente une plus grande flexibilit\u00e9, car les clients peuvent y choisir une m\u00e9thode de paiement pendant leurs achats. S'ils choisissent Pick&Go, ils n'ont plus besoin de se rendre au terminal de paiement et de payer manuellement. <\/p>\n

Fin juin, un deuxi\u00e8me march\u00e9 \u00e0 Hambourg a d\u00e9j\u00e0 \u00e9t\u00e9 r\u00e9nov\u00e9 et est actuellement en phase de test. Apr\u00e8s l'\u00e9t\u00e9, le syst\u00e8me sera disponible pour tous les clients ici aussi. La surface de vente est de 900 m\u00e8tres carr\u00e9s.<\/p>\n

Le syst\u00e8me traite les images captur\u00e9es en minimisant les donn\u00e9es. Elles servent uniquement \u00e0 permettre les achats sans caisse. Aucune reconnaissance faciale n'est effectu\u00e9e, seuls les produits retir\u00e9s des \u00e9tag\u00e8res sont enregistr\u00e9s. <\/p>\n

Partenariat technologique international<\/h3>\n

Selon Rewe, l'entreprise collabore avec Trigo Vision Ltd., une entreprise sp\u00e9cialis\u00e9e dans la technologie de vision par ordinateur, pour mettre en \u0153uvre ce concept.<\/p>\n

La mise en \u0153uvre se fait en cr\u00e9ant un mod\u00e8le 3D d'un supermarch\u00e9 pour repr\u00e9senter num\u00e9riquement l'environnement et les d\u00e9placements \u00e0 l'int\u00e9rieur.<\/p>","protected":false},"excerpt":{"rendered":"

Einkaufen mittels modernster Kamera- und Sensortechnologie Die Rewe Group hat erfolgreich die Testphase des Konzeptes \u201eREWE Pick&Go\u201c in einem Markt in Hamburg abgeschlossen. Der Markt befindet sich im Stadtteil Hoheluft West im Bezirk Eimsb\u00fcttel. Der Abschluss dieser Testphase markiert einen Meilenstein. Das Konzept funktioniert so, dass die Kunden ihre gew\u00fcnschten Produkte einpacken und den Markt […]<\/p>\n","protected":false},"author":1,"featured_media":11243,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[88],"tags":[],"referenzkategorie":[],"class_list":["post-11713","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-supply-chain-news"],"acf":[],"yoast_head":"\nREWE Pick&Go in Hamburg<\/title>\n<meta name=\"description\" content=\"Die Rewe Group hat erfolgreich die Testphase des Konzeptes \u201eREWE Pick&Go\u201c in einem Markt in Hamburg abgeschlossen. 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