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Supply Chain News

Coolblue grows in Germany

Coolblue employee hands a bag to a customer at the pick-up station.

Online retailer invests 150 million euros

The Dutch online retailer Coolblue, which specialises in consumer electronics, recently announced an accelerated Growth in Germany.

According to its press release, the company, which also operates bricks-and-mortar shops, will open 36 shops and nine shops in Germany. Delivery depots open. This is expected to happen within the next few years.

According to the company, it is also working hard to increase its brand awareness in Germany.

According to a press release, Coolblue will invest more than 150 million euros over the next few years as part of these projects.

High customer satisfaction

Specifically, Coolblue plans to open two shops in Dortmund and Frankfurt by the end of the year. In addition, a further delivery depot is to be set up in Hamm in the fourth quarter.

Pieter Zwart, founder of Coolblue, explains: „We are very much looking forward to giving our customers in Germany even more pleasure. We can already see that our Coolblue customers in Germany have the highest customer satisfaction and also return to us most often. This means that Germany is already the country with the fastest growth for Coolblue.”

About Coolblue

Coolblue is active in the Netherlands, Belgium and Germany. The online retailer emphasises that it relies on its own infrastructure. According to the company, this includes its own customer service, delivery and installation as well as brick-and-mortar shops. In 2023, Coolblue reported a turnover of 2.4 billion euros with 5,750 employees.

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